welcome to incu stories

Our Staff, Friends & Partners

Behind The Scenes: Daylesford Longhouse Arrow right icon
Friends & partners

Behind The Scenes: Daylesford Longhouse

This season, we were lucky to shoot our Spring Campaign, ‘Feels Like Home’ at Daylesford Longhouse — a residence, working farm and cooking school brought to life by Ronnen Goren and Trace Street...
Meg and Zenta Tanaka: An Extension of Home Arrow right icon
Friends & partners

Meg and Zenta Tanaka: An Extension of Home

We meet Meg and Zenta Tanaka, the founders of much-loved Melbourne institution CIBI. It was from the belief that the ingredients that bring us joy, and enrich our everyday lives, stem from gath...
Feels Like Home: Spring 2024 Arrow right icon
Featured

Feels Like Home: Spring 2024

T​his season Incu is embracing the feeling of home. Whether you have been away for a long time or are simply winding down at the end of the day, we're celebrating the simple joys of being in you...
Incu Edits: Managers 2024 Arrow right icon
Featured

Incu Edits: Managers 2024

Introducing our store managers from Incu, Ganni, and A.P.C stores around Australia. Styling their own favourite pieces that they've collected over the years, this edition of Incu Edits highlights t...
Phil's Travel Journal: Ink Gallery by Yaeca Arrow right icon
Featured

Phil's Travel Journal: Ink Gallery by Yaeca

Founded by a husband-and-wife duo Tetsuhiro Hattori and Kyoko Ide, Japanese brand Yaeca offers easy to outfit wardrobe staples produced in their own custom fabrics. With a focus on long-lasting ga...
Incu Collection Spring 2024 Arrow right icon
Featured

Incu Collection Spring 2024

Moving into the season of new beginnings, the range from Incu Collection balances the optimism of warmer months ahead, with the versatility of season to season wardrobing pieces. From conside...
Salomon x Sandy Liang: Studying Contrasts with George Davies Arrow right icon
Friends & partners

Salomon x Sandy Liang: Studying Contrasts with George Davies

For their highly anticipated second collaboration, Sandy Liang and Salomon have again reimagined classic silhouettes and brought a fresh take on two new styles. The Speedcross 3 Ribbon and the RX M...
Through the Lens of Tom Ross Arrow right icon
Friends & partners

Through the Lens of Tom Ross

Meet Tom Ross, a Melbourne-based architectural and editorial photographer responsible for shooting some of the most beautiful spaces in Australia, including our friends at Paramount House Hotel in ...
New In: Incu Collection Arrow right icon
Featured

New In: Incu Collection

The new Incu Collection drop focuses on essential winter outerwear and knitwear, featuring both key staples and trend-driven pieces. For this release, Incu's staff has handpicked their favorite pie...

@Incu_clothing