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The Finer Details with Mejuri
In a global-first partnership, the cult favourite brand will be popping up at Incu allowing customers to shop in person in Australia for the first time.

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Closer Still: Spring Campaign
This season we are celebrating human connections and the time it takes to build genuine relationships.

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QV Melbourne
Introducing our largest store yet, the new Incu QV Melbourne. Combining both Women's & Men's collections alongside a dedicated homewares space.

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Sandy Liang x Salomon: This and That with Mercedes Rigby
To celebrate the highly anticipated release of the Salomon x Sandy Liang collaboration at Incu, we had the pleasure of interviewing—and shooting—Mercedes Rigby, a fashion stylist and consultant bas...

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The Art of Ikebana
We invited ten individuals to join us and Kenzan Stories in an Ikebana master class. A moment to contemplate the theme of balance, and to find inspiration in the harmonious simplicity of achieving it.

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Balanced Living
Balance is a concept that we all strive to achieve in our lives, but it can mean different things to different people. We caught up with five creatives on what balance means to each of them....

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A Balancing Act
This season we invite you to contemplate the idea of balance. Let us celebrate the beauty of balance and find inspiration in its harmonious simplicity.

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Incu February 2023
Meet the February delivery of Incu, a collection inspired by subtle twists on timeless classics.

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Incu 18th Birthday – The Founders: Brian & Vincent Vu Q&A
To celebrate Incu's coming of age we've sat down with 'the boys' (as they're known around these parts) and took a trip down memory lane...