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823 is a creative label founded by Ta-ku & Ben Wright from Perth, Australia. '823' is the numerical representation of 'Thinking Of You' and reflects an appreciation for the beauty of the everyday. To look closer, share more openly and create freely.

'Hide & Seek' is an exclusive capsule collection with Incu. It is dedicated to all the people out there doing amazing things but for whatever reason seem to fly under the radar. We see you, we appreciate you!